Work With Debra
DOUBLING REVENUE IS POSSIBLE
Debra Sunderland works with CEOs and founders who want to strengthen leadership at the top of their organizations and restore revenue velocity.
Her work focuses on identifying leadership blind spots, shifting the patterns that slow execution, and creating what she calls Invisible Wins—the leadership shifts that improve trust, decision-making, and performance, leading to increased revenue velocity.
Outcomes Are Feedback
In Debra’s work, unwanted outcomes are feedback—not failure.
They reveal the leadership patterns shaping decisions, meetings, and team behavior.
When leaders recognize these patterns, they gain the power to change them.
the core Ways to transform leadership, culture, and revenue:
VIP EXECUTIVE COACHING (1:1)
For CEOs and founders who want ongoing leadership development and sustained growth. Debra works with leaders to uncover hidden motivations that drive behavior, decision-making, and team dynamics. Through this work, leaders build awareness and shift the patterns that limit business performance.
Leaders develop:
Greater revenue and business growth
Stronger, more trusted teams
Clear decision-making aligned with desired outcomes
More effective communication and leadership presence
High-performing meetings that move the business forward
The ability to implement vision with confidence
This is deep, transformational work supported through consistent guidance and direct feedback.
Includes:
3 sessions per month
12-month engagement
CULTURE SURVEY & TRANSFORMATION
Culture starts at the top. When leadership shifts, the entire organization follows. This work helps companies move beyond surface-level performance and create aligned, accountable, high-performing cultures.
What This Work Addresses
Misalignment across leadership teams
Communication breakdowns and conflict
Retention and engagement challenges
Lack of clarity, ownership, or accountability
➕ What the Culture Survey Reveals
Leadership patterns impacting team performance
Gaps between intention and experience
Opportunities for alignment and growth
Areas limiting trust, collaboration, and results
➕ Outcomes of This Work
Stronger leadership alignment across the organization
Improved communication and reduced conflict
Increased engagement and retention
A culture that supports growth, performance, and accountability.
ENNEAGRAM TYPING & LEADERSHIP DEVELOPMENT
The Enneagram reveals the underlying patterns that drive leadership behavior, decision-making, and team dynamics. It helps leaders recognize blind spots, expand perspective, and lead with greater awareness and intention.
What This Work Reveals
How your leadership style limits or expands possibilities
The patterns driving decision-making and behavior
Where blind spots impact teams, communication, and results
The difference between reacting vs. responding
➕ How the Enneagram Supports Leaders & Teams
Identifies strengths and limitations of your leadership style
Expands capacity by integrating all 9 perspectives
Builds emotional intelligence, body awareness, and cognitive clarity
Improves communication, trust, and team connection
➕ What This Work Creates
Greater self-awareness and personal responsibility
More intentional leadership and decision-making
Reduced reactivity and clearer thinking under pressure
Stronger, more connected teams
Sunderland Leadership Circle
A private leadership forum for CEOs who want to strengthen their leadership, align their teams, and grow their organizations with clarity, accountability, and support.
What’s Included:
Monthly CEO roundtable (2-4 hours)
Monthly 1:1 coaching session
On-demand “SOS” support for urgent decisions
Tools: Conscious Leadership + Enneagram
➕ What Leaders Bring to the Circle
Scaling challenges and growth decisions
Team misalignment or performance issues
Revenue pressure or inconsistency
Decision fatigue and leadership isolation
➕ What Leaders Gain
Clearer decision-making and strategic direction
Stronger, more aligned leadership teams
Trusted peer support and perspective
Reduced isolation and increased confidence
Ready to secure your spot? Book a discovery call with Debra to learn if this is a fit.
rETREATS
Leadership & Culture Retreats
Custom retreats designed for organizations
Focus on team alignment, communication, and culture
Supports implementation of Conscious Leadership practices
➕ Leaders Going Deeper Retreat
For leaders ready to take full responsibility for their growth
Focus on awareness, patterns, and intentional leadership
Designed for deep personal and professional transformation
➕ Workshops & Intensives
3-hour and 5-hour workshops
Focus on conscious leadership, communication, and performance
Tools to reduce drama and improve collaboration
Book a call with Debra to discuss your next retreat:
INITIAL WAYS TO ACCESS YOUR GROWTH:
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Most leadership patterns operate on autopilot.
The Leadership Blind Spot Assessment helps CEOs quickly identify patterns that may be affecting:
Decision speed across the executive team
Trust inside leadership meetings
Delegation and leadership clarity
Meeting effectiveness
Revenue velocity
The assessment takes just a few minutes and provides immediate insight.
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After completing the Leadership Blind Spot Assessment, CEOs can schedule a conversation with Debra.
In this session, Debra helps leaders:
Identify the leadership blind spot revealed in the assessment
Understand how it impacts executive team dynamics
Recognize patterns affecting decision speed and trust
Explore the Invisible Wins that restore momentum
Many leaders gain immediate clarity during this conversation.
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For leaders ready to go deeper, this session identifies the underlying motivations that drive leadership behavior and businss outcomes.
Includes:
Enneagram assessment
90-minute deep-dive session with Debra
Personalized leadership and business development plan
Leaders walk away with clarity on how to shift patterns, improve decision-making, and accelerate revenue growth.
👉 Learn More About the Enneagram
(Note: Investment shared upon inquiry)
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For CEOs ready to accelerate growth, this one- or two-day intensive creates space to step out of day-to-day operations and focus on high-level leadership and business strategy.
During this experience, leaders:
Gain clarity on long-term vision and priorities
Identify patterns limiting growth and execution
Define actionable steps across quarterly, monthly, and weekly levels
Strengthen leadership approach to improve team performance and trust
When appropriate, Debra may also conduct a leadership culture survey to gather insight from the executive team.
These intensives are designed for CEOs leading companies in the $10M–$100M+ range.
WHAT OTHERS ARE SAYING
“Where do I even begin with the work I’ve done with Debra? The greatest gift she has given me is helping me become deeply self-aware and emotionally intelligent.
This ongoing practice has changed how I lead and how I run my business. I make clearer, more grounded decisions more consistently than before. I listen more deeply, hold space more effectively, and respond with greater intention.
I’m showing up with more presence, more compassion, and more steadiness, while still learning every day. I wouldn’t say Debra changed who I am. She’s helping me remember who I am, again and again, as I continue to grow, which has impacted my business relationships, leading to revenue growth.”
Nadian Zak | Founder & CEO, Zak Human Solutions
“Being part of the Gold Circle Genius-ship retreat was unlike any other experience! This transformational retreat space brought true vulnerability that created the ability to release hidden anger and sadness- allowing a new freedom and path for my work and life. Shifting how I relate to myself and others by understanding the Enneagram type 2 false identity that held me in anger/anxiety - without even realizing it — Breaking free of my limiting patterns is now helping me to create new businesses with less stress and more clarity and deeper personal relationships!”
Cain Myers | Founder Boundbrook Advisors, serial entrepreneur
“We've been working with Debra since the early days of Spinach.io and she's been instrumental to building our team and culture foundations.
The work with Debra, focused on Conscious Leadership, has helped us foster a culture of taking responsibility, openness and connection. Through the work with Debra our team has become better at communicating and collaborating - getting curious about other perspectives, revealing thoughts and working through conflict. It has also helped us optimize for keeping our team in their zone of genius, which has significantly improved outcomes, business development, and revenue growth.”
Matan Talmi | Co-Founder & CEO at Spinach.io | Nashville, TN
“The work I have done with Debra on being a conscious leader has been challenging but very rewarding. Being more present has not only improved leadership skills at work, but also how I interact with my family and friends. The lessons I have learned about detaching myself from outcomes and taking full responsibility for feelings have been life-changing for me. I am now able to make clear decisions that support business growth instead of short-changing my results by acting out of my triggers. This all has led to an increased bottom line.”
Will Ivy | Chief Financial Officer at Charter Construction | Nashville, TN
“The Retreat with Debra was exactly the trigger I needed to get me started on a life-changing journey. Her ability to connect people with themselves opens the right doors that inspire life transformation.”
Glenn Lewis | Executive Leadership | RedShift